Kem-Laurin Lubin

Meet Kem-Laurin Lubin, a doctoral candidate at the University of Waterloo in Canada. Her research focuses on computational rhetoric, which explores how technology influences communication and decision-making. Kem examines the intersection of emerging technologies, human agency, and the societal impacts of artificial intelligence and data-driven systems, with a strong emphasis on ethics and equity.

A key part of her work is the development of ‘ethotic heuristics,’ a framework designed to ensure that technological systems respect human dignity and accurately represent and characterize (the ethos part) peoples. Kem’s professional background includes leadership roles in design and innovation at global corporations, like Blackberry, Siemens and Autodesk, giving her a unique perspective that bridges academic research and real-world applications.

Her book, Design Heuristics for Emerging Technologies: AI, Data, & Human-Centered Futures – Considerations for the Rights of Women, with UWP Books, explores how technology can be designed to empower individuals while addressing broader societal challenges. With her blend of academic expertise and industry experience, Kem is driving important conversations about ethical, human-centered approaches to technology.